BA (Hons) Fashion Communication & Industry Practice
From marketing to journalism; creative direction to graphic design; explore the breadth of the fashion industry.
Embark on a transformative journey with our BA (Hons) Fashion Communication & Industry Practice undergraduate degree programme. Spanning two dynamic years, this comprehensive curriculum delves deep into every aspect of the fashion, fashion media, and luxury lifestyle industries, leveraging Vogue’s expertise and unparalleled insights and data. From marketing to journalism, from creative direction to graphic design, our programme immerses you in the heart of the industry with the most influential fashion brand in the world, Vogue.
Immerse yourself in a comprehensive study of fashion’s cultural and economic significance on both local and global levels. With direct engagement from industry experts, you’ll stay ahead of current trends and practices.
Our BA (Hons) Fashion Communication & Industry Practice degree programme equips you with the skills and knowledge to succeed in the competitive fashion business, fashion media, and luxury lifestyle sectors. Whether your strengths lie in creative areas like styling and image-making, or in business-related areas such as strategy and communication, the programme is designed to match your specific interests and career goals.
Learning goes beyond traditional classrooms, offering you access to industry professionals from Vogue and the wider fashion industry. Through our Fashion Industry Placement and Collaborative Industry Project modules, you will gain real-world experience. With a four-week industry placement and live briefs from partners like Louis Vuitton and Estée Lauder, you’ll develop practical skills and a deeper understanding of the fashion industry.
Structure
Our programme spans eight 10-week terms over two academic years, transitioning from RQF level 4 to RQF level 5 by the third term and advancing from RQF level 5 to RQF level 6 by the sixth term. It provides a distinctive fusion of academic depth and industry immersion, integrating practical and professional skills to fully equip you with the tool to forge a successful career in the fashion, fashion media, and luxury lifestyle industries.
Course Structure
| Year 1 | Term 1 | Fashion Culture & Trends | Fashion Image & Visual Communication | Introduction to Fashion Media | RQF Levels 4 – 5 |
|---|---|---|---|---|---|
| Term 2 | Fashion Marketing & Promotion | Fashion Retail Environments | Fashion & Society | ||
| Term 3 | Fashion Branding & Creative Communication | Brand Identity & Design | Professional Development Portfolio | ||
| Term 4 | Creative Option Module
|
Fashion Industry Placement | |||
| Year 2 | Term 5 | Consumer Behaviour & Insight | Collaborative Industry Project | RQF Levels 5 – 6 | |
| Term 6 | Business Option Module
|
Digital Strategy & Interactive Media | |||
| Term 7 | Fashion for Positive Change | Independent Research Project | |||
| Term 8 | Professional Practice Portfolio | Independent Final Project | |||
“Everything I learnt had real, practical value. We did a collaborative industry project with Coach and it wasn’t just a theoretical ‘Imagine you’re working for Coach,’ exercise at all. We went to the store and talked to people working there and actually acted as consultants for them. It was all real and I don’t think you’d get that level of genuine involvement anywhere else.” Megan Meaney, BA (Hons) Fashion Communication & Industry Practice
Modules
The modules in the BA (Hons) Fashion Communication & Industry Practice course are designed for those aiming to excel in fashion, media, or luxury lifestyle industries. Whether your focus is creative or strategic, the course blends theory, hands-on experience, and industry insights. Each module equips you with essential skills and knowledge, preparing you for a dynamic career in fashion communication.
Fashion Culture & Trends
Explore how historical, social, and cultural developments shape fashion trends. This module delves into fashion’s impact on identity and expression, analysing the cultural significance of fashion movements and their influence on today’s industry.
Fashion Image & Visual Communication
This module focuses on the power of visual storytelling in fashion. You’ll learn how to create compelling fashion imagery and how visual communication is used to engage audiences through photography, film, and digital platforms.
Introduction to Fashion Media
Gain an understanding of the fashion media landscape, from magazines to digital platforms. This module explores the evolution of fashion journalism, editorial processes, and the changing role of media in the fashion industry.
Fashion Marketing & Promotion
Discover the strategic role of marketing and promotion in fashion. You’ll learn how brands communicate with their audiences through campaigns, advertising, and social media, as well as how to develop marketing strategies that drive brand success.
Fashion Retail Environments
This module examines the physical and digital spaces where fashion is sold. You’ll explore how retail environments are designed to enhance customer experience, including store layout, visual merchandising, and the integration of e-commerce.
Fashion & Society
Analyse the relationship between fashion and social issues, from gender and race to sustainability. This module explores how fashion reflects and influences societal values and the role it plays in driving social change.
Fashion Branding & Creative Communication
Learn how fashion brands establish their identity through creative communication. This module covers branding strategies, brand storytelling, and how to craft cohesive messaging that resonates with target audiences.
Brand Identity & Design
Focus on the creation of a fashion brand’s identity, from logos and packaging to overall aesthetic. You’ll develop skills in visual design and learn how to translate brand values into engaging and consistent visual elements.
Professional Development Portfolio
Prepare for a career in fashion by building a professional portfolio. This module helps you showcase your skills and experience, from creative projects to internships, while developing a personal brand that stands out in the job market.
Creative Option Module:
Fashion Styling
Develop your skills in styling for editorials, campaigns, and personal clients. Learn how to conceptualise and execute fashion shoots that communicate brand identity and appeal to target audiences.
Fashion Illustration
Master the art of fashion illustration, learning techniques for sketching, digital rendering, and visualising fashion concepts. This module focuses on translating ideas into dynamic visuals.
Fashion Journalism
Learn the craft of writing for fashion media, from articles to opinion pieces. This module covers storytelling techniques, interviewing skills, and how to develop a unique voice in fashion journalism.
Fashion Industry Placement
Gain real-world experience with a four-week placement in a fashion company. This module gives you insight into the day-to-day workings of the industry, providing practical skills and networking opportunities to boost your career.
Consumer Behaviour & Insight
Understand the psychology behind fashion consumers’ purchasing decisions. This module explores how brands use consumer insights to inform marketing strategies, and how to analyse consumer behaviour trends to predict market shifts.
Collaborative Industry Project
Work on a live industry brief with a leading fashion or lifestyle brand. This module allows you to apply your skills to real-world challenges, collaborate with industry professionals, and develop creative solutions that align with brand goals.
Business Option Module:
Fashion Buying & Product Strategy
Learn the business of buying in fashion, from trend forecasting to product development. This module focuses on how buyers curate collections that resonate with consumers and meet market demands.
Fashion Business & Entrepreneurship
Explore the fundamentals of launching a fashion business, including business planning, financial management, and market positioning. This module is ideal for aspiring fashion entrepreneurs.
Fashion Magazine & Media Publishing
Dive into the world of fashion publishing, learning about magazine production, editorial strategy, and the challenges of digital publishing in today’s media landscape.
Digital Strategy & Interactive Media
Examine how digital technologies and interactive media are shaping the fashion industry. This module covers topics such as e-commerce, social media marketing, and the role of technology in enhancing consumer engagement.
Fashion for Positive Change
Explore how fashion brands can drive positive social and environmental change. This module covers topics such as sustainability, ethical production, and how fashion can be a force for good.
Independent Research Project
Conduct an in-depth research project on a topic of your choice within fashion communication or industry practice. This module allows you to develop critical thinking skills and contribute original insights to the field.
Professional Practice Portfolio
This module helps you refine your professional portfolio, showcasing your academic and industry work to potential employers. You’ll also learn how to navigate the job market and prepare for your career in fashion.
Independent Final Project
Undertake a self-directed project that showcases your expertise in fashion communication or industry practice. This capstone project allows you to demonstrate your creative and professional skills to potential employers.
Schedule
Course Dates
29 September 2025 – 03 September 2027
Class Days & Times
Year 1: Monday, Tuesday, Wednesday, 10.00am-5.00pm
Year 2: TBD
Accreditation
Accrediting Body & Award Structure
This programme holds international recognition as a degree qualification accredited and conferred by The University of Buckingham. It is structured as eight 10-week terms spread across two academic years, transitioning from RQF level 4 to RQF level 5 in term three, before progressing from RQF level 5 to RQF level 6 in term six. The programme offers a unique blend, combining academic rigour and industry engagement with practical and professional skills, drawing on the expertise of Vogue’s wide network of industry professionals.
Credits
The degree carries a value of 360 credits within the UK’s Regulated Qualifications Framework (RQF) at level 6, equivalent to 180 European Credit Transfer System (ECTS) credits.
Careers
This programme contains modules, experiences and opportunities meticulously designed to equip you with the essential skills, knowledge and practise crucial for a successful fashion career, from personal development to professional practice.
Within the course content, there will be many career and professional development elements and activities available to you, including:
- Professional Development Portfolio module
- Fashion Industry Placement module
- Professional Practice Portfolio module
- Support with finding an industry placement
- Careers Day at the end of the course
- Alumni Career panel during the induction week
- Reality of careers in the fashion industry session
You will also have access to our Career Services including, but not limited to:
- Strengths testing
- CV & Cover Letter Editing
- Mock Interviews
- Career path planning
- Professional Portfolio creation
- Optional 1-2-1 tutorial with our Career Consultant
- Termly 1-2-1 consultation with an Academic
Previous students have gone on to work at: Condé Nast, Vogue, Glamour, Aisle 8, Net-A-Porter, Harvey Nichols, L’Oréal, Hayley Menzies, Grazia, HanSpringett LTD (AKA H-Lans), GQ, Harper’s Bazaar Arabia, WGSN, TikTok, Tatler, Louis Vuitton and many more.
Living
Discovering student life is essential for your journey at Vogue College of Fashion. From advising you on accommodation to navigating London, we’re here to guide you through it all.
Fees
| UK Student | International Student |
|---|---|
| £39,950.00 | £60,000.00 |
We offer course fee reductions to alumni. Visit our Terms & Conditions for more details.
Tuition fees may increase annually in response to market conditions.
Deposit Payment & Instalment Options
To secure your place on the course, a deposit of £3,000.00 is required within 14 days of receiving your offer. Please note, the deposit option is unavailable for bookings made within six weeks of the course start date where full course fees are required.
Students have the option to pay the tuition fee in instalments over the duration of the course. International students are required to pay the first instalment of the course fee in full and in advance to obtain the CAS number necessary for Student Visa purposes.
Student Loans, Scholarships, & Bursaries
Students studying at Vogue College of Fashion are currently ineligible for student loans.
Additional Costs
For guidance on the cost of living in London, please refer to our Living in London page. Accommodation information can be found on our Accommodation page. A study trip abroad in year one is optional and not included in the course fee. Details on costs are provided at the start of the course, with estimated expenses listed on the Living in London page.
Admissions
Admissions
We seek applicants with a passion for fashion, media, and luxury lifestyle industries, ready to make an impact on the future of fashion. Apply directly to the College, ensuring all required documents are submitted.
How to Apply
Whether a UK or international applicant, you should apply directly to the College using the Apply button on this page. All required documents outlined in our full admissions requirements must be included with the application. For enquiries regarding entry requirements or the admissions process, applicants may contact our Admissions Office.
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